Week One: Learn the Market
New reps should know your buyer before they touch a dialler. Have them listen to recorded calls and shadow a senior SDR each day.
Week Two: Practise Out Loud
Daily role play builds confidence faster than reading ever will. Include the difficult calls, not only the friendly ones.
Weeks Three and Four: Go Live With Support
Start with a small list and review calls together every day. Celebrate the first booked meeting, then widen the list as quality holds.
- Conversations held
- Meetings booked
- Meetings that actually took place



